The portal for industrial tourism

Discover Italy through the places of Made in Italy

MadeinWays helps you discover industrial tourism experiences in factories, workshops, company museums and production sites open to visitors, so you can experience Made in Italy in the places where it happens.

Places and experiences

Experiences across Italy, region by region

300+
Sites to discover
4
Categories
20
Regions
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Featured experiences
Placeholder illustration for a factory Factory

Automobili Lamborghini

Sant'Agata Bolognese, Emilia-Romagna
Placeholder illustration for a company museum Company Museum

Museo Enzo Ferrari Modena

Modena, Emilia-Romagna
Placeholder illustration for an artisan workshop Workshop

Accademia del caffè espresso La Marzocco

Florence, Tuscany
Placeholder illustration for a winery Winery

Marchesi Antinori

San Casciano in Val di Pesa (Bargino), Tuscany
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For businesses

Do you run a company, museum or corporate archive?

MadeinWays helps production businesses make their heritage visible, tell their story and reach visitors interested in authentic experiences.

Join the project
The MadeinWays Blog

Why industrial tourism

Industrial tourism lets you get to know places, companies and products through authentic experiences. Not only monuments and art cities, but also factories, workshops, company museums, archives and production sites that tell the economic, social and cultural history of the country.

Read the blog